That Pitch

An automated distribution platform that pitches independent music to production music libraries and sync briefs while letting artists keep 100% of their royalties.

That Pitch operates as a syndication pipeline between independent musicians and production music libraries. Rather than pitching music supervisors manually or cold-emailing agencies, artists upload tracks and metadata to That Pitch, which distributes and matches eligible catalog cues directly into partner sync libraries. Contracts secured through the platform operate on a non-exclusive basis, allowing musicians to retain complete ownership and 100% of their sync placement earnings and backend performance royalties. The platform automatically scans library brief requirements and submits matched tracks at review windows. Access starts on a free plan offering unlimited uploads into a single sync library. Upgrading unlocks distribution across more than 100 participating sync catalogs, direct access to specific sync briefs, and broader pitch automation.

Why this

We include That Pitch because it is a strong fit for instrumentalists, producers, and indie artists looking to monetize back-catalog tracks through background library placements with minimal ongoing pitching effort..

Sync Licensing
Service
All levels
Free tier

Best for

Instrumentalists, producers, and indie artists looking to monetize back-catalog tracks through background library placements with minimal ongoing pitching effort.

Skip it if

Artists seeking bespoke representation, major film trailer agency relationships, or custom scoring opportunities that require direct personal connections with music supervisors.

Pros

  • Artists retain 100% of placement fees and PRO royalties
  • Non-exclusive distribution agreements
  • Free entry tier allows unlimited uploads to one library without upfront cost
  • Automates submissions to multiple catalogs without manual cold outreach

Cons

  • Free plan restricts distribution to a single library
  • Specific subscription pricing for expanded library access is not publicly detailed upfront
  • High volume of submissions across libraries means acceptance and placements are never guaranteed

Tags

sync licensing
music libraries
cues
briefs
royalties

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